CALVIN KLEIN CAMPAIGN - Creative Director & Photographer  - Branded


This Calvin Klein Campaign is a two-part underwear campaign reimagining Calvin Klein’s iconic minimalism with a more human tone. 
The campaign evolves Calvin Klein’s 90s legacy into something fresh, relaxed, and emotionally immediate—less about performance, more about presence. A modern icon, made intimate

Spring/Summer is warm, fluid, and tactile—sun on skin, soft fabrics, breath caught between movements. 

Fall/Winter shifts into cyanotypes: cool, sculptural impressions that feel like memories pressed into paper. Together, the seasons create a yearlong study of intimacy, where the body is both moment and imprint.
Co Creative Direction by Patrick Savaglia
Videography by Tristan Lewis
Production Design & Editing by Iyla Feist



SPRING/SUMMER

LA Based Billboards
NYC Based Billboards

Soft, unfiltered, imagery shot on Kodak Gold 400

NYC Houston St.
Billboard
InStore Lightbox





FALL/WINTER
NYC Based Billboards





Cyanotype printing, using phyicals negatives from the first campaign to create the second portion



NYC Houston St.
Billboard


Cyanotypes Expierence
Print your own t-shirts or underwear with Calvin Klein designed prints in store